By Nancy Giordano, Brand Futurist
Austin, TX USA

While the Mayans may or may not have called it right, it feels pretty clear that the world we all knew and counted on is breaking apart. Certainly the Arab Spring and Occupy movements are a part of this. But there is plenty more to come. At a recent event hosted by The Economist, the one thing three topnotch financial leaders could agree on is that we are so close to a potential global recession that something big simply has to change.

x

Creativity, compromise and conviction will finally break through inertia and a new dawn is beginning to emerge. Yes, we are sitting in a pile of disruption, confusion and change. But there is also a palpable shift taking place. New paths are opening for positive, sustainable, and truly audacious change. Collaboration and contribution are becoming our new compass markers. Can you feel it? If not, listen closely – it’s coming.

x

The trick is to keep your eye on two clocks at once: addressing immediate needs both inside and outside your organization with genuine insight and empathy, while also looking toward the horizon for the chance to truly transform your company, your industry and — along the way, quite possibility — the world. From both perspectives, we’re all looking for an inspiring vision, a reconnection to what really matters, a chance to be a part of something bigger than ourselves. And an invitation to use our unique talents.

x

Thank you for all you’re already doing! Now, take a deep, cleansing breath. Invite Imagination and Contribution into your strategic plans. And enjoy creating what only you can. Playing big feels so damn good.


Nancy Giordanois a Brand Futurist and the founder of Play Big Inc. Nancy has spent her career building, shaping and reviving many of the country’s most prestigious brands. She is a highly sought-after speaker who sees the powerful possibilities that exist at the intersection of cultural, demographic and values trends.