#1 – Content is King
Make it Current, Original and Write Like a Marketer -Use exciting headlines for the titles of your articles and pages.
Use Multi Media -People love learning from videos and click on images more than they click on text.
#2 – Put the Most Important Information at the Top
Make the Outcome Clear, Easy to Read and Find -People decide if they like a website in 50 milliseconds! Don’t mix your messages and make sure your key product or service is the easiest to find.
Create an Exciting Opt-in Offer -Offer a sample of how you can help. A bonus that teaches somethingworks best, like a video and cheat sheet.
#3 – Make your Site Social Media Ready
Let Your Visitors Share Your Content -Enable social media share buttons. Each time someone likes one of yourpages it shows up on their social media pages!
Share Your Social Content Directly On Your Site -Use a Facebook “Like Box” or a Twitter or Pinterest feed.
#4 – Use Video
Embed Videos on Your Site -A product page with a video on it is over 50 times more likely to achieve a page one listing on Google. Enough said!
Use a Variety of Topics -Display a welcome video, testimonials from your clients or a demo of your product.
#5 – Make It Trustworthy
Provide Multiple Ways to Contact You -List your address and phone number on your site. The more access points someone has, the more trustworthy you will appear.
Use the Power of Social Proof -Include testimonials and case studies throughout.
Remember your site should be designed to help your audience first. They are thinking “what’s in it for me?” so go out there and
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